Custom software – is the solution that is specially developed for a specific user or organization, which is in contrast with broadly used mass-market software.

Despite the diverse spectrum, the software market often is not able to meet the demands of all varieties of modern management and business processes. It comes as no surprise that many companies would like their information system to have some unique features. In these conditions, the company has to call on IT-specialists to adapt to the concerns of the existing business processes, or create entirely new ones.

The custom software definition also expands to include solutions that have been designed to run on specific hardware. For example, car manufacturers simply have nowhere to turn to purchase software for the vehicle on-board computer. Obviously, they have to develop these kinds of solutions by internal or external IT structures while heavily relying on hardware specifications.

It goes without saying that software development isn’t an easy task. When you acquire the bespoke software, you get many crucial functions you need. You don’t have to look for compromises when choosing software for work-related purposes. In general, that what gives you the best custom software – you can get at a reasonable price. On the other hand, software development requires time and money, so even the most reasonable price can be prohibitively expensive. However, if your custom software is developed on a tight schedule, it saves a significant part of the time and finance expenses.

There are many companies that provide custom development, that will seek you our and offer proposals. They listen to your needs, and matching these needs to your actual requirements, they design the custom software. These organizations have enough talented and professional specialists that work diligently to meet your requirements.

In consideration of this particular example, here’s a short list of advantages and features delivered to the cafe franchise by this custom software development project:

• did not involve costly hardware solutions or contract lock-ins;
• very little downtime and processed thousands of loyalty cards;
• real time processing of the QR codes and images;
• database of the customers with data about bonuses amount;
• allowed managers to accrue bonuses to the customer’s card for each order;
• automatic calculation of the discount and the percentage of bonus accruals;
• possibility to pay a check partially or completely, via previously accrued bonuses.

When you purchase mass market software, you hand over the node to that software. As for you, you take the middle path concerning time, effectiveness, and working capacity. That means, that you will have to use it even if it doesn’t fit your requirements. So, it’s better to tilt forward towards custom software development, as you’ll be certain it will meet all your requirements and the needs of your company.

Here are some advantages of custom software:

• has no excessive functions;
• saves time;
• very cost-Effective;
• Has a high degree of flexibility;
• easy to learn and use.